In the video below on CxO Talk, I asked Kevin Henrikson of Microsoft and Anindya Ghose of New York University (NYU) about the importance of data privacy.
In my opinion, beyond Notice and Consent for use of consumer data, other areas we should consider are:
- Data Breach – What should the consumers’ expect in the likelihood that the consumer data is compromised/hacked/lost?
- Data Portablity – How can the consumers know which countries their data has been hosted or used for transit and what third-parties are using their data?
From the surface it might seem that the above consumer expectations are only for B2C companies but upon closer look it would be prudent to know that these expectations apply to B2B, B2G, Governments and also internal employees of these organizations.
